TMBA 687: 5 Strategies To Double Your Business in 2023
Podcast 42:02 | Download | Spotify| Stitcher | iTunes
As Dan recently reflected in the annual TMBA review, he and the Bossman saw their business almost double its revenue last year. On this week’s show Dan and Ian reflect on some simple principles or strategies that might help them and other business owners achieve the same in 2023.
Now, as this is the TMBA podcast, they have to come in 5’s. Dems Da Rules. They include niching down to blow up, why playing with pricing dynamics can be so powerful, and the opportunities lifestyle businesses often miss by not defining clear strategies:
‘What is a strategy? It is a painful constraint about your mission in the marketplace, and how your entire operation is roped into that promise … (it’s saying) our strategy is going to be 100% organised around this deliverable. And because the whole organisation is organised around that, we can’t be copied easily. That’s the idea. We cannot be copied, we will sit alone in the marketplace.”
Listen and Learn:
How niching and strategy can be complimentary
The power of talking to your customers, about anything
Why ‘double your prices’ is often the wrong mantra
What an ‘Ideal Client Profile’ can do for your business
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Mentioned in the episode:
Before the Exit – Our New Book
Partner With Us
The Dynamite Circle
Dynamite Jobs
Post a Remote Job
Tropical MBA on YouTube
Dynamite Jobs – Remote Recruiting Sales Page
Johnathan Solorzano
Solo Media Group
Ayman Al-Abdullah
Purple Cow
Jim Collins, The FlyWheel Effect
HBR ‘What is Strategy?’
Scaling Up
Enjoyed this podcast? Check out these:
TMBA 678: Evolving An Agency, With SaaS Mistakes Along The Way
TMBA 642: Breaking Through Plateaus, And Other Important ‘P’s
TMBA 222: The Full Story Behind Our First Niche
This week’s sponsors:
Don’t Get Held Up While You’re Trying to Scale Up. Experience the ease of remote hiring with dedicated experts by your side. Book a call at https://www.remotefirstrecruiting.com/
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Thanks for listening to our show! We’ll be back next Thursday morning 8AM EST.
Cheers,
Dan & Ian