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TMBA 220: Thoughts on Email Marketing (60% of Our B2B Customers Open Our Emails on Mobile!)
In the process of launching and iterating on Valet Up, our new SaaS app developed for valet companies, Ian and I have been working on refining our email marketing strategies and how we can snag some extra customers and improve our closing average. On top of this, an email came in from Mark from Art Of Baseball and he asks how he can improve his email marketing to gain more customers. With the timing being as perfect as it was, we had to share our thoughts.
TMBA 204 - "Above the Fold is Dead" - 8 Design Tips For Non Designers
You might have noticed that as we’ve been combining our two websites into one (we are gradually moving “Lifestyle Business Podcast” content over to this domain), we have been changing some of the design elements of this site. During this process, my good friend Jon Myers has been giving me hell about it. “Your site looks dated! And I can’t deny it. This guy knows what he is talking about. So I decided to invite him on the show this week to walk us through an 8 point checklist. How can entrepreneurs improve the performance of their websites?