TMBA 263: Building Low-Risk Software Startups
Podcast 22:30 | Download | Stitcher | iTunes | Comment
I'm in Bangkok this week, getting set up for DC BKK and I was very excited to run into our good friend David Hehenberger from WPCast.fm and FatCatApps.com. His products help marketers drive conversions from their Wordpress sites. This is really a full-circle moment for us, as David used to edit the show in the early days of our podcast and work directly with us on a variety of projects. We're gonna be talking with David about how he got his software company off the ground, how difficult it really is to develop a software product, and the challenges of working within the Wordpress ecosystem.
Listen to this week's show and learn:
How David decided to get into developing software products.
What attracted David to the Wordpress platform for his SAAS business.
The importance of market research during the formative stages of your business.
The benefits of taking a "stair step" approach to growth.
Why usability IS the product when it comes to software designs.
What David would do differently if he were building the product today.
People on this episode:
Mentioned in the episode:
David and I Talking Software in Bangkok
Call us at 888-554-8428
TropicalMBA Listeners
DavidHeheberger.com
33k Downloads In 7 Months – How To Build A Successful WordPress Plugin
“Finding Your Flywheel” – My Talk from MicroConf 2012
How To Make $10,000 A Month With A WordPress Business
4 Business Models for Profitable WordPress Plugins
Easy Pricing Tables Premium
Easy Opt-ins For Mailchimp
Easy Opt-ins For Campaign Monitor
Vitamin vs. Aspirin
SeedProd.com
PhilDerksen.com
WordPress.com
WPCast.fm
Rob Walling
Odesk
PeoplePerHour
VietnamWorks
Slack
Trello
Shopify
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Thanks for listening to our show! We'll be back next Thursday morning 8AM EST.
Cheers,
Dan & Ian